Monday, April 12, 2010

Surfing v Swimming (Internet v Magazines)

Pages 3 and 4 of the April, 15th 2010 issue of Rolling Stone magazine contain 2 full pages of advertising for magazines in general.  The ad boasts that traditional magazine sales have not been negatively effected by the popularity of online publications.

That may be true, however if it is, why would magazine publishers spend their money on prime ad space just to toot their own horn?

(click on the photo below to read the full text of the ad)

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